So, DesireLines… may I call you DL?

Hahaha…well, if you insist- though you can just call me Ryan if you want. I was going to say that’s what everyone calls me, but…erm…that would be a lie… And, no, I don’t think it would make family friendly reading if I told you!

Let’s start off with a very simple question: how did you acquire your shop name?

I thought long and hard about it for ages- I wanted something that would suit me forever, so I could build a brand with it. Then I came across this name- it’s an ordnance survey term for the wavy, meandering lines that people create in public spaces when they don’t follow the paths set out by the planner. These wandering paths are known as Desire Lines and I liked that it suggested going your own way, making your own decisions and not necessarily going the expected way. Also, at the time I was working on some work about sexual psychology and paraphilias and I liked that it sounded faintly seedy and a bit like a sex chat line Read More